The True Group Global · Parent Company
LEGACY IS
OUR INTERNAL
LAW.
True Group Global is an Australian-founded business group building and operating ecommerce, technology and digital-service brands. Every purchase across our live brands directs a percentage of net profits to a charity chosen by you — our customer.
Built-in Giving
BUSINESS AS A
FORCE FOR
GOOD.
Business should always be about making money and profits — but also giving back. Built-in Giving is internal law here at True Group Global. When you make a purchase or place an order, you nominate any charity in the world. At the end of the Australian financial year, the most nominated charity for each brand receives that brand's net profit share.
Learn how it worksTrue Technology
Net Profit to Charity
True Outdoors
Net Profit to Charity
True Clothing
Net Profit to Charity
True Web Services
Net Profit to Charity
You choose the charity.
We make the commitment.
Not a set list. Any registered charity in the world. Your nomination, your impact.
The Portfolio
OUR LIVE BRANDS.
True Group Global operates a growing portfolio of businesses across technology, ecommerce, outdoor retail, fashion and digital services.
True Technology
Australian technology and electronics ecommerce.
Visit True Technology
True Outdoors
Australian outdoor, camping, adventure and recreation ecommerce.
Visit True Outdoors
True Clothing
Online fashion, clothing, footwear and accessories.
Visit True Clothing
True Web Services
Web development, digital products, automation, AI integrations and digital services.
Visit True Web ServicesBECOME A
SUPPLIER.
Scale your brand while building a legacy. Join the True Group Global supplier network and align your products with a commerce model that gives back. Every product you supply contributes directly to the charity pool.
Supplier PortalTrue Technology
True Outdoors
True Clothing
True Web Services